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Give Your Website the Gas!

by Brian Rideout • July 03, 2015
When it comes to establishing your online brand, having a great looking website that offers well-organized and informative content is a great place to start. It's like buying that shiny new car you've always wanted. A great looking, easy to use, responsive website can provide your business with the transportation it needs to go where you want it to go. There is just one problem. Your shiny new website, just like that shiny new car, can't do anything without the gas it needs to run the engine. That's where SEO (Search Engine Optimization) comes in. SEO is the fuel your website needs to propel your business forward successfully.
With or Without SEO... Your Choice

How SEO Works:

The internet has millions of websites that are all competing for the attention of visitors. The difference between a website that draws visitors in and one that sits by idly, waiting to be discovered, is determined by the emphasis that search engines like Google, Yahoo!, Bing and others place on it.  Effective SEO begins on your website itself; we call this "On-Page SEO." Once your "on-page" SEO is completed and your website is live, there are things we can do to improve how the search engines "see" your website and then rank it; we call this "Off-Page SEO."

On-Page SEO:

At BANG! Web Site Design, we have been using SEO best practices for years when we build websites for our customers. This is the foundation of everything we do, in terms of getting your website to rank well in the SERP's (Search Engine Results Page's). This process is highly technical and requires a thorough understanding of how the search engines "see" websites and rank them. If your website was built by BANG!, then you are OK, because we always include the on-page SEO work as part of our website development process. If someone else built your website, we can easily determine what your website needs in order to be more effective with the search engines. Just let us know, and we will be happy to evaluate your website's on-page SEO.

Off-Page SEO:

Once you have a well-designed website  optimized for the search engines, you must promote and make your site highly visible to the search engines using only those techniques we know to be best practices in the SEO industry. You'll sometimes see this termed "White Hat SEO". This is especially difficult, because SEO best practices are a continuously moving target. If you are doing off-page SEO work for your website without a complete understanding of why you should do certain things and not do others, you are probably doing more harm than good. Similarly, hiring the wrong Phoenix SEO company , perhaps one performing questionable "Black Hat SEO" tactics can get your site in real trouble. BANG! offers a complete suite of off-page, White Hat SEO services to promote your website in the safest, most effective way.

At BANG! Web Site Design, we are SEO experts who maintain a constant vigil on SEO best practices. We know what works and what doesn't, what helps and what hurts your website's ranking potential.

If you are a website owner and want to pour some high octane fuel into your shiny new website, or if your website has been around for a while and needs a tune up, it's time to contact the SEO experts at Bang! Web Site Design. We offer a wide range of website design and SEO solutions for all types of businesses. We have the experience and the know how to get your website ranking on page 1, often in the #1 spot. Call us at 602-427-5626 or click today to find out how BANG! Web Site Design can help you fine-tune your website, increasing your ROI significantly.

About the Author

Brian Rideout is the Chief Pixel Pusher of BANG! Web Site Design. A veteran in the industry (sounds better than saying he's old) he's been helping businesses succeed in the game of Internet Marketing since 1996.

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