Experience has taught us to avoid overusing keywords. One SEO client recently saw a massive drop in keyword rankings because of keyword stuffing & repetition in headlines.
We provide multiple Phoenix SEO services to businesses in Phoenix and cities like Scottsdale, Gilbert, Mesa and Tempe in Arizona, and other cities and states across the Country where we serve national clients. Yes, we can put your website at the top of the search engines.
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Frequently Asked Questions About SEO
What is SEO?Our simple answer is a series of tasks performed repeatedly over time that influence a website's search rankings for a pre-determined list of keyword phrases. That's what SEO really is.
On-Page SEO is focused on the content on the site, primarily text content, but also images and video content as well. And the technical SEO of making sure keyword phrases chosen are the right ones and that they are on the right locations on the page.
Off-Page SEO or Link Building is the process of acquiring back links from other sites to yours.
The answer you wanted to hear is SEO will increase my business. Yes, it will, but that's the benefit of SEO, not the actual SEO process.
What is Local SEO?Local businesses that rely on walk-in traffic, restaurants, shoe stores, and coffee shops, it’s crucial they are found in the search results. Google really skews their results to show those businesses that are close to your location. We don’t necessarily agree with that thinking, as a better company could be a block away, but that’s how it works, and they didn’t ask us.
The goal with Phoenix Local SEO Services is to get found in the local map-based results. Say a search for "Phoenix Local SEO Company near me" as an example. Depending on where you are in the Valley, you might find BANG! in that list, or if you are miles South of our location, you may find another SEO company showing up in that search.
Studies show that appearing on that map leads to a sale a high percentage of the time and often within a day of the search. Can you afford not to be on that map?
How do I determine what keywords to use?We ask our clients to provide us what they think their customers would use to search for their products or services online. They don’t have to be correct, but it gives us a starting point for the extensive research we’ll perform for determining the correct keyword phrases for you.
We then go straight to the source for this research, Google itself. We plug in your thoughts and see if you are right. Generally, we find many other keyword phrases, perhaps some that have a higher search volume. More importantly is choosing the keyword phrases with the best search intent. Search intent could mean this keyword phrase they are researching what to buy, where another phase they are searching who to buy from. As an example, What is SEO? is a research phrase. Phoenix SEO agency is narrowing down who to contact to hire.
We compile all of this data into a spreadsheet and discuss it with you to confirm our conclusions on the right keyword phrases for your website.
What services should an SEO company provide?
- Keyword Research to make sure you are choosing the right keywords
- Target Audience / Persona Audit
- Site and URL structure optimization
- On-page Optimization of web pages
- Content Development so the content of your website is appealing to Google and site visitors
- Link Building from high DA (Domain Authority) websites