Plumbing Website Design - Prevent Prospects Going Down The Drain

by Brian Rideout • June 16, 2023

Are you a plumbing business looking to boost your web presence and attract more customers? Look no further! At BANG! Web Site Design, we specialize in creating stunning and highly functional websites for contractors, including plumbing companies. With our expertise in web design and management services, we can help you stand out in the digital world, reach your target audience, and grow your plumbing company. Let's talk about the importance of professional website design and how we can optimize your online presence with SEO-friendly strategies.

Plumbing Website Design

The Power Of Professional Plumbing Website Design

In today's digital age, having a professional website is essential for any plumbing company. Your website serves as a virtual storefront, representing your business 24/7. It's often the first point of contact for possible customers seeking plumbing services. A professional and visually appealing website instills trust and confidence in your brand, making online guests more likely to choose your services over your competitors. With BANG! Web Site Design, we understand the unique needs of plumbing companies and can create a website that reflects your professionalism and expertise.

Creating a strong online presence requires careful planning and extensive research. Your website should be designed to generate leads, effectively communicate your message, and provide engaging content that is visually appealing. It's critical to ensure that all essential elements of your website align with your goals.


The home page is like the front door and curb appeal of your online presence. Just as a well-designed storefront catches the eye of passersby, an user-friendly design for a plumber's website captivates potential patrons and encourages them to explore further. Your website's layout sets the tone for your brand and creates a memorable first impression. With a well-organized home page with clear navigation, people can quickly find the information they're looking for, reducing bounce rates and keeping them engaged.

From an SEO standpoint, a well-optimized home page allows search engines to understand and index your plumber website more effectively, improving your chances of ranking higher in search results. So, investing in a professional and aesthetically pleasing website with a carefully crafted homepage is essential for creating a positive user experience, attracting potential patrons, and boosting your website's visibility. Don't underestimate the power of an attractive homepage—it's your digital storefront, welcoming potential patrons and guiding them to explore all the amazing things your website has to offer.

Plumbing Company Website Design

We've designed and helped many plumbing companies rank on the first page of Google. One of the companies that stands out is Apple Plumbing. Apple is a Scottsdale plumber website that has enjoyed great success with its Google rankings, which resulted in a large amount of business for them. Notice the nice clean header with their logo, contact number and Contact Us button. One of the notable features of this awesome website is the 4 featured services with images to catch the eye below the slider.

User-Friendly Experience

One of the key aspects of effective plumber site design is providing a great experience for the site visitor. Online users should be able to navigate your website easily from the header of the website and find the information they need effortlessly. Website designs by BANG! employ intuitive navigation structures and clear call-to-action buttons to ensure a seamless browsing experience for your customers. We focus on creating responsive designs that adapt to different devices, including smartphones and tablets, ensuring your website looks great and functions flawlessly across all platforms.

High-Quality Visuals

Visual elements play a crucial role in engaging website guests. With our plumber website services, we incorporate high-quality visuals that showcase your plumbing services, images of your team, and images of past projects you've completed. Professional photographs and videos can convey the quality of your work, building trust and confidence in your possible customers. We have a team of skilled graphic designers who can create visually stunning elements that align with your brand and resonate with your target audience.

Search Engine Optimization

Having a beautiful website is only part of the equation. To ensure your plumbing shop gets noticed online, it's crucial to implement SEO strategies. BANG! specializes in SEO, ensuring your website ranks higher in search engine results. We conduct thorough keyword research to identify relevant terms potential consumers use when searching for plumbing services. We then use keywords, strategically incorporating them into your website's content and meta tags. We assist in improving your website's visibility, driving more organic traffic to your site without purchasing expensive Google ads.

Mobile Optimization

More and more people are accessing the internet via mobile devices. It's essential that your plumber's website is optimized for mobile browsing. BANG! creates mobile-friendly websites using responsive web design that provide a seamless experience for users on smartphones and tablets. Mobile optimization not only improves user experience but also contributes to higher search engine rankings. Our team ensures that your website is responsive, loads quickly, and displays perfectly on any device, maximizing your chances of converting visitors into customers.

Marketing Resources

Access valuable content marketing resources like a blog, videos, and guides to boost your website's search engine optimization (SEO).

When designing your website, it's important to also think about your content strategy. This is because Google, the top search engine, recognizes content as the most critical factor in improving your company's SEO and determining your website's ranking in search results. By producing reliable and useful content that addresses your customers' search queries, you can attract more traffic and showcase your knowledge to convert these guests into loyal patrons.

Online Booking And Contact Forms

Convenience is key when it comes to plumbing services. By incorporating online booking and contact forms on your plumber website, you make it easier for potential clients to reach out to you. We can integrate user-friendly booking and contact forms into your plumber website, streamlining the communication process and enhancing customer satisfaction. Our goal is to make it as simple as possible for people to schedule appointments, request estimates, or ask for more information about your services.

Clear And Informative Content

When it comes to plumber site design, content is king. At BANG!, we emphasize the importance of clear and informative content that not only engages visitors but will also improve your website's visibility in search engine results. Our team of experienced content writers can create compelling copy that showcases your expertise, explains your services, and addresses common plumbing concerns. By providing valuable information to your online guests, you position yourself as an authority in the industry and build trust with potential consumers.

You'll want to include your complete plumbing services list. We prefer to have a top-level page in the navigation, often simply labeled services, with links to your individual service pages. Include your contact information at the bottom of each of these pages to make it handy for your customer.

Don't forget to properly indicate your service areas, preferably with a map of some kind, letting your customer know you can service them.

Ongoing Website Management And Support

Launching a website is just the beginning. Our website design and management company has comprehensive website management and support services to ensure your plumber website remains up-to-date, secure, and optimized. We provide regular updates, including adding service pages, security checks, and backups to safeguard your online presence. Additionally, our team is available to assist you with any technical issues or updates you may need, allowing you to focus on running your plumbing company while we take care of your website.

In today's competitive digital landscape, having a professionally designed and optimized website is essential for plumbing companies. BANG! can create a visually stunning and SEO-optimized plumber website that captures the essence of your plumbing business and attracts more clients. Our expertise in web design and management services ensures that your website stands out from the crowd, engages traffic, and drives conversions. Take your plumbing company to new heights with BANG! Web Site Design and establish a strong online presence that sets you apart in the industry. Contact us today to get started on your plumber website journey!

Website Design Elements: The Little Things That Mean A Lot

There are a lot of little things that you might not think of when contemplating a website to reach consumers online.


Displaying photos of your team and showcasing images of previous projects can make your business more welcoming and personable. A good website shows your plumbing crew during company activities or events. That simple touch makes a company more human and approachable. At BANG! we have content creators that can personify your company and make people feel more inclined to do business with you.

Contact Information

To ensure that potential consumers can easily contact you for services, it's important to include a contact number in your call-to-action information. Be sure to place this information prominently on your home page and every other page of your website in the header and footer. How can people reach you if they don't know your phone number? We never forget to include your service area, phone number, links to online contact forms, or online booking details - or all three. Note, we do not recommend putting your email address on the website as it attracts spammers who will harvest your email addresses and send you junk.

Clear Call To Action

When visitors first arrive on your landing pages, what's the most important action you want them to take? Is it contacting you, booking a service appointment, or requesting a free quote? Whatever it may be, make sure to prominently display your phone numbers, click to call enabled, of course, and a specific call-to-action on button throughout your entire website. To create clear call-to-actions, keep in mind the following characteristics:
  • Our professional plumbing websites feature concise, straightforward options such as Contact Us, Learn More, Get Free Quote, and Book Now.
  • Encourage users to take action... Now or Today!
  • Assist website patrons in completing their desired action or conversion by providing a clear and helpful guide.
  • Correctly placed CTA's help make a site user-friendly as the site visitor doesn't have to hunt for how to do business with you.

Lead Generation

Lead generation is the lifeblood of any good website and should be part of every marketing strategy. It's like having a friendly salesperson who works 24/7 to bring in potential customers. By strategically incorporating lead generation techniques into your website, you can capture valuable information from visitors who show interest in your plumbing services. A lead generation form and an easy lead generation form will make it quick and simple for people to fill out, creating more conversions with your plumbing website.

Customer Reviews And Testimonials

Testimonials and reviews are like gold nuggets for your website. They play a crucial role in building trust and credibility with potential customers. When visitors come to your website and see the positive feedback from satisfied clients, it humanizes your business and gives them a glimpse into the positive experiences others have had with your services. These testimonials and reviews act as social proof, reassuring potential consumers that they can trust your plumbing company to deliver exceptional results.

Moreover, from an SEO perspective, testimonials and reviews add valuable user-generated content to your website, which can enhance its visibility in search engine results. So, don't underestimate the power of testimonials and reviews on your website. They are not just words; they are the voice of your satisfied consumers, helping you establish a solid reputation and attract new clients.

Customer reviews are crucial as they indicate to possible clients about the quality of your services and your performance track record. At BANG!, we understand the importance of showcasing positive feedback from satisfied clients. We can assist you in creating a dedicated section on your plumber website where you can display testimonials and five-star reviews. By highlighting the positive experiences of previous clients, you can build confidence in your services and increase the likelihood of attracting new clients.

Frequently Asked Questions

Consider creating a webpage that contains answers to commonly asked questions about your plumbing services. This could include information about the types of services you offer, the areas you serve, and the pricing for your standard services.

Social Platforms

Social media integration allows people to easily share your website's content on their own social profiles, increasing its visibility and driving organic traffic. Search engines value social signals, such as likes, shares, and comments, as they indicate relevance and popularity. By actively managing and integrating social media accounts into your website, you not only enhance user engagement but also boost your website's SEO rankings. So, don't miss out on the power of being social. Embrace it, connect with your audience, and watch your website thrive in the digital landscape.

Speaking of social, don't forget social proof that you are a trustworthy and dependable company by including glowing reviews from past projects.

Other Useful Features to Include in Your Websites Design...

  • Special offers or Coupons
  • Chat Widget for Live Chat in your header for instant communication
  • Google Map, especially if you have a showroom of plumbing fixtures to display
  • A blog page where you can get into details of not only your main services but those specialty items like bidet's or descalers.

Why You Should Work With BANG! Web Site Design

The best plumbing website designs are created by BANG! We can create an elegant-looking website or a colorful one. Whichever you choose, know it will be a user-friendly website design that will engage visitors and turn them into consumers.

At BANG! Web Site Design, we specialize in building high-impact, effective websites for contractors that will help your plumbing business stand out from the competition and increase sales. Our team of experienced Phoenix website designers and developers work tirelessly to create highly-customizable websites tailored to your exact needs. We ensure that your website looks professional and functions seamlessly on all devices. You can count on us to assist you and answer any questions you may have throughout the development process. Contact us today at (602) 427-5626 to learn how we can create the perfect website for your growing plumbing company.

About the Author

Brian Rideout, Chief Pixel Pusher of BANG! Web Site Design is an industry veteran (sounds better than old guy right?) who started building websites in 1996 when dial-up, modems, Netscape, and 640 x 480 resolution monitors with 256 colors were state of the art. We very quickly adopted ColdFusion as our application server. We developed CMS (Content Management Systems) powered sites for our clients so they could update their own websites easily without having to pay a web designer to do so.

Times changed, Google became the dominant search engine, Adobe bought ColdFusion, and we switched to Lucee for our application server, which is an open-source CFML language server. We continued to build websites for small businesses in the Phoenix market. Brian's approach of SEO 1st Design has resulted in many businesses, particularly in the building trades such as contractors and plumbers, as well as law firms, ranking at the top of Google's results which keeps our customers healthy, wealthy, and profitable (you thought I was going to say wise didn't you? Ben Franklin's quote).

We continue to provide website design, website development, hosting, SEO services and digital marketing for Phoenix companies. More information about the company can be found on our About Us page. Click the following link for examples of our award winning website design work.

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