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Websites for Caterers - A Case Study

Website for Caterer

Cater Phoenix moves from DIY to BANG!

Cater Phoenix ( was looking for a website redesign that would showcase their amazing cuisine and food catering services in Phoenix to prospective clients. We took their underperforming DIY (Do It Yourself) site and turned it into a lead generation machine! The sites great search rankings have resulted in their phone ringing off the hook for their catering services.

Dennis came to us with a Flash powered WIX site that was Invisible to search engines and unusable on mobile devices (because of the Flash technology). Although he liked the look of the site, the lack of lead generation was discouraging and ultimately made the site nearly useless.

Our solution: We rebuilt the site using our CMS (Content Management System) that still allowed Dennis the ability to make site updates and we solved his invisibility issue with search engines by optimizing his site using SEO(Search Engine Optimization) techniques. We also included our photo gallery/slide show system on his site giving Dennis the freedom to upload images of his delicious creations to visually stimulate site visitors.

Results: Within 2-3 months, Cater Phoenix was ranking on Google, Yahoo & Bing! search engines for multiple keyword phases and in 6 months' time the site had multiple keyword phrases ranked on page 1 of the results. Although the site was not optimized for mobile (Dennis's choice), visitors can still easily access the site on mobile devices. Most important result is that his phone started ringing and the contact us page on the site lit up!

In Dennis's own words...
"BANG! took my DIY (Do It Yourself) Web site that was invisible to search engines and useless on mobile devices to a highly ranked lead generation machine! I have had days where the phone would not stop ringing for wedding catering requests. All because of BANG!'s Guaranteed Measurable Results!"

If your catering website isn't putting clients on your calendar, contact BANG! for a website guaranteed to perform.


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Client Benefits From Seach Engine Optimization

  • "My Web presence is AWESOME

    Just had to let you know. This past week I have received 2 requests I never would have thought possible.

    1. Someone from Boston found me on the web and wants me to do some monogramming for her on pillows.
    2. Someone serving in the middle East contacted me.  She'll be home just before Halloween and wants me to do some lettering on her costume for her.  She lives here in Tampa. This was just too cool! 

    Thank you so much.  Your strategy for writing the pages really works!!!!

    PS  I'm also receiving regularly requests from the local area, but these 2 were too much for me.

    PSS Just got another inquiry from Minnesota!

    You worked efficiently, quickly and responded to all my questions. I was especially concerned about loading up product on my store and being able to maintain the site myself. The administrative part of the site is very user friendly. Again, my questions were answered immediately – and correctly." - Sue Urbach, Embroidered Pelican

    Web site design for Embroidered Pelican

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